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Showtime's new project with Sacha Baron Cohen is 'Who Is America?'. To celebrate, we’re taking a look at Cohen's most loved (and not so loved) characters.

Sacha Baron Cohen’s most LOL characters, ranked

A year ago, Showtime revealed its new project with Sacha Baron Cohen, the comic’s TV show Who Is America?. Written and directed by Cohen, the seven-episode series explored individuals known and unknown across the American political spectrum. To celebrate, we’re taking a look at Cohen’s most loved (and some not so loved) characters.

5. The Brothers Grimsby

The film was widely panned for being, well, a bit stupid – and not stupid in the good way that comedy often is. It’s a shame too, as The Brothers Grimsby had a lot of talented people involved (including Mark Strong, Peter Baynham, and Rebel Wilson). Yet it proved to be a total flop, resulting in a loss of $10 million on a $35 million budget worldwide.

4. The Dictator

Probably Cohen’s first misstep was his character of Admiral General Aladeen, otherwise known as The Dictator. While the choice of character was a wise one satricially (being loosely based on Colonel Gaddafi), it never really gained the same attention that his previous personas had.

The Dictator also didn’t work as well due to it being character that was surrounded by other characters and not unsuspecting members of the public or the future President of the United States.

3. Bruno

Following the huge success of Ali G and Borat, everyone was excited to see Cohen’s new character of Bruno – the over-the-top, gay, Austrian TV presenter. Some of it was very funny while other bits didn’t work quite as well. However, the scene in Bruno in which a huge group of aggressive men turn up to see what they think is a cage fighting match that turns out to be gay porn is definitely a high point from the character.

2. Ali G

Cohen’s first major persona was a huge sensation in Britain and even made it to America. As Ali G, Cohen managed to interview the current President of America, Donald Trump, along with a phalanx of other high-profile people who were none the wiser that the character wasn’t a real person. He was also immortalized in an opening of an episode of The Simpsons. (And the less said about Ali G Indahouse: The Movie, the better – it just wasn’t very good.)

1. Borat

Cohen’s greatest creation was not only a star on the TV, but he also made it on the big screen too. Despite the film’s huge success along with its naked, dildo-wielding battles in hotel corridors, Borat will probably be remembered best for his musical performance at a bar in the deep south in America where he performed his song “Throw the Jew Down the Well” to a very overly enthusiastic audience who were sadly more than happy to join in. Yikes!

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