Have an HBO Max login? Here’s why you got that strange email
If you have an HBO Max login, then you’re probably well aware that someone is having a rough day. This morning, every HBO Max subscriber found an email from the company waiting for them in their inbox. The subject line was “Integration Test Email #1”, which was the first hint that no one was supposed to be seeing the email. The issue quickly became a top trending topic on Twitter. Users wondered why the company had sent the message until HBO clarified.
We mistakenly sent out an empty test email to a portion of our HBO Max mailing list this evening. We apologize for the inconvenience, and as the jokes pile in, yes, it was the intern. No, really. And we’re helping them through it. ❤️
— HBOMaxHelp (@HBOMaxHelp) June 18, 2021
Hey, mistakes happen. Hopefully, HBO’s intern can withstand some internet teasing. Of course, some people out there are offering comfort and tales of their own embarrassing mistakes. If you’ve been borrowing your parents’ HBO Max login all this time, you can still join in on the fun. We’ve got a round up for you right here, as well as links to sites wpc2027.
Amidst all the jokes, some are pointing out that this mishap could be HBO’s new strongest marketing tool. After all, how often is it that a streaming service is the talk of the town online?
Lol if it turns out the HBO Max email goof is a stunt for a new show called Integration Test Email then congrats to the marketing team
— Rachel Tobac (@RachelTobac) June 18, 2021
Could this apparent mistake really be the greatest marketing campaign of the generation?
Integration Test Email #1 is coming pic.twitter.com/2jDOweSYjv
— Kristian Bland, unreliable narrator (@unclejeet) June 18, 2021
Here’s the newest, breathtaking promo poster for Integration Test Email #1
I can’t believe I have to say this but maybe we can wait ONE day after Integration Test Email #1 dropped to start spoiling it???
— Diya Mishra (@thedimishra) June 18, 2021
It’s tough trying to avoid spoilers when hit shows start trending on Twitter.
Where’s season 2?
Integration Test Email #1 could just be the beginning of HBO’s newest hit saga. With all the buzz the email is creating, surely more people will grab an HBO Max login for themselves in order to catch the second round.
Me waiting for Integration Test Email #2. pic.twitter.com/FfWrorUfW4
— Mitchell Hashimoto (@mitchellh) June 18, 2021
After the success of Integration Test Email #1, there’s bound to be a round two, right? We’re still waiting for HBO to make the official sequel announcement.
Anyone know when Integration Test Email #2 drops? The most anticipated new bit of content this summer…
— M.G. Siegler (@mgsiegler) June 18, 2021
Optimistic viewers are hoping for a summer release, but most experts expect that Integration Test Email #2 won’t drop until mid-winter. We’re not even sure if production has started.
The difference between HBO Go and HBO Max is that HBO Max includes every season Integration Test Email #1
— Zack Bornstein (@ZackBornstein) June 18, 2021
So that’s why we should finally upgrade from Go to an HBO Max login. Smooth move, HBO, smooth move.
Hoping the Integration Test Email #1 I just got from @hbomax is somehow the first step in extremely clever viral marketing for #Peacemaker. 🕊️🔫☮️
— James Gunn (@JamesGunn) June 18, 2021
James Gunn is just hoping HBO puts together a marketing campaign this slick for Peacemaker when it drops next year.
It’s not all jokes at the intern’s expense. Everyone messes up from time to time, and some Twitter users took a moment to offer a bit of comfort and solidarity. This is far from the worst mistake someone could make at their workplace, even if it is a painfully public one.
As a digital strategist, I’ve made plenty of mistakes when sending out mass emails. It sucks.
But having that mistake go viral – and become a meme – would be mortifying.
Pour one out for the HBO staffer who hit send on the Integration Test Email tonight. RIP pic.twitter.com/J89pg5VZ97
— Aneta Molenda (@AnetaMolenda) June 18, 2021
Sure, it’s an embarrassing mistake, but at least this intern will live forever in our memories.
There are two types of developers, those that have sent "Integration Test Email #1", and those that will send "Integration Test Email #1"
— Aaron Patterson (@tenderlove) June 18, 2021
Mistakes are inevitable in any job. We’re keeping our fingers crossed that our own mistakes don’t land in the public spotlight.
I just want to give Integration Test Email #1 employee at HBO Max a big hug. We've all had this day.
— Rachael Horwitz (@RachaelRad) June 18, 2021
Sure, there are worse things that could happen, but a hug would probably be appreciated right about now.
integration test email #1 forever pic.twitter.com/Xh1COGLulM
— William Yu 유규호 (@its_willyu) June 18, 2021
Who hasn’t accidentally clicked “reply all” from time to time? We imagine that HBO’s interns will be double-checking all their work a little extra-carefully for the rest of the month.
Did you get the email, or were you one of the sad few with an HBO Max login who somehow was glossed over? Let us know your take on this mistake in the comments!