Since the advent of the internet boom in the late 1990’s, our lives have become increasingly tied to the digital world. This has become even more true since the advent of the Covid-19 pandemic, which
Loyalty programs have long been an important part of retail marketing and customer retention actions. They can be a vital tool in increasing brand loyalty and customer experience. A study surveying the relationship between loyalty
Social media has become a vital part of the everyday lives of people across the globe. According to a study on the social media use of the US in 2021, ‘roughly seven in ten Americans’
Deep learning has become an integral part of the tech industry, and research into its advancement has received tremendous funding and attention. One journal article, surveying the application of deep learning in object detection, argues
Marketers today know that the internet constantly evolves, requiring that they keep up with all the changes. The natural growth of the World Wide Web from Web1 to Web2, and Web3, means marketers need to