How MrBeast became one of the most popular YouTube channels
YouTube came not only to change the way we access information, but to change the lives of content creators. While numerous influencers and TikTokers are currently living from posting videos, the first generations that reached that through YouTube really made history. This is the case of MrBeast, but from all YouTubers, how was it that he became the king of youtube? As always, here’s all you need to know!
MrBeast is also the co-founder of Team Trees, which is a fundraiser for the Arbor Day Foundation, as is Team Seas. Through this last one MrBeast has raised more than US$75 million as well as 80 million euros. But what’s hiding behind the mind of such a successful young content creator? Let’s take a look at Mr.beast content strategies as well as his professional & personal history.
Personal & professional history
MrBeast, whose real name is actually Jimmy Donaldson, was born in Wichita, Kansas, on May 7th, 1998. Aside from being YouTube’s king, he’s also recognized to be a businessman, and philanthropist. His videos, as the content of all creators with a massive influence is quite digestible, most of them are entertainment. His videos are focused on people doing challenges in exchange for large sums of money.
Mr Beast currently lives in Raleigh, North Carolina. As many histories of success, Jimmy Donaldson dropped out of college to entirely devote himself full time to his career as a YouTuber. He has an older brother named CJ Donaldson, who also owns a youtube channel under the name MrBro. Unfortunately, the YouTuber suffers from Crohn’s disease, which is an inflammatory bowel disease.
Traveling to a most personal terrain, unlike many successful YouTubers who won’t have a sentimental life, he holds a relationship with the model Maddy Spidell. Only in 2019 and 2020 he was nominated eight times to several categories of the streamy and shortly awards from which he has won six. This awards are quite special since titles have to do with social good. But what is the key to success in YouTube?
The key to success
Things have changed a lot since the early YouTube more than a decade ago, for this reason is quite hard to determine a particular path to succeed on YouTube. However, MrBeast’s particular history has to do with the fact that he started making videos on YouTube back in 2011 when he was only thirteen years old. In fact his channel began under the name MrBeast6000.
From a young age he proposed a varied content that could vary from Let’s Plays to “videos in which YouTuber net worth estimates were made”. Nonetheless, believe it or not his views were relatively low, receiving an average of around a thousand views, yet, there’s a post that changes everything for all content creators. “Counting up to 100,000” was the video that obtained tens of thousands of visits in a few days.
In January 2017, he posted a nearly 24-hour video of himself counting to 100,000. By the end of July 2022, he reached 100 million subscribers on YouTube, getting the platinum plaque, as you can see his work has been hard and consistent. Nothing good has been built from one day to another. Currently, MrBeast is a member of the talent management company Night Media, which is based in Dallas.
He’s videos are currently usually sponsored by third parties. Wait, don’t think that MrBeast takes all the money he gets, since most of his challenges have to do with giving large amounts of money away to strangers. For example, in December 2018 he gave US$100,000 worth of items to homeless shelters and this is only one of his multiple significant donations.
There’s no doubt that MrBeast is not only a story of success on YouTube, but a real philanthropist!