7 Best Tips to Grow Your Instagram Account Organically
These days, if you’re running a business, you need to be managing your social media presence. More people are online than ever before, which means that social media is one of the most important avenues to your customers. It’s great to have a beautiful storefront, but with a strong understanding of social media, you can show off to new customers who are sitting on their couch.
Instagram is the go-to place for businesses on social media. There’s a massive audience on the platform, and more young people flock to Instagram than Facebook or Twitter. If you’re looking for success in 2021, you need to be growing your Instagram following. Sure, it might be more fun to play online casino Canada, but putting in the work to grow your Instagram account will be worth it in the long run. Let us help with these tips.
Post regularly
The first key to success on Instagram is to post regularly. If you aren’t making content, then people aren’t going to see your page. That doesn’t mean you need to spend all your time creating a dozen posts per day, but you do need to have something new on your page every day. Making posts can be a lot of work, so it’s a good idea to use a scheduling app, so you can create content in bulk and have it published for you automatically.
Optimize your bio
Generally, the first part of your page people look at is your bio. You’ve got just 150 characters to capture your audience’s attention. You need to make sure that your bio gives a good sense of your business’s personality. It also needs to include a call to action, and hopefully a link, to get potential customers to start interacting with your business.
Use hashtags
Hashtags are a great way to promote specific deals, products, and events related to your business. You can tag your posts so that they’re seen by specific audiences, like anyone who’s looking for a specific category of product. Research has shown that Instagram posts that use hashtags get more than a ten percent boost in engagement compared to posts that are left blank. That should be more than enough to convince you.
Create unique content
When you’re making daily posts and tagging things appropriately, it’s easy to get caught up in processes and to forget about focusing on the actual content you’re putting out there. People’s feeds are full of profiles, businesses, and advertisements, so you need to make sure that you’re standing out in the crowd. Make unique content that’s geared towards your audience and what they actually want to engage with.
Find partners
Another great way to grow an audience quickly is by partnering up with other brands, businesses, and influencers. Partnering means someone will share your content, and you’ll share theirs. Together, you should be able to expand your audience and create more engagement by actively engaging with each other. Partnerships are a great way to spread the word, and they make using social media much more fun.
Go live
The best way to grow your audience is to engage with them. Instagram Live is a great way to get some solid interaction with your customers and the people that follow you. You can talk directly with the people who are interested in your brand, giving them a chance to ask questions and you a chance to demonstrate value. Make sure you have something to show and something to say, then go live and bring in the people.
Analyze & adjust
The biggest key to success on Instagram is to continually analyze & adjust your strategy. See what types of content get you the most engagement and work to create more like that. Find out what hashtags get you the most visibility and engage with them more often. If something isn’t working, stop doing it and trying something new. It’s a constant work in progress, but it’s sure to deliver you results.
After you’ve got a working strategy and a growing audience, your time spent working on Instagram will pay dividends. And while your social media presence is pulling in new followers, you can relax and play a quick game online before going back to work.
