Will Indiana Jones and the Dial of Destiny Be the Highest Earner in the Franchise?
Indiana Jones and the Dial of Destiny is set to be the final outing with Harrison Ford as the legendary adventurer and could be the last offering in the franchise as well. Many fans believe that there’s no point continuing without Ford, so the series should go out with a bang in the fifth installment.
The new movie by James Mangold was released at the Cannes Film Festival in May, and the initial critical response was good. Early signs suggest that the picture could go on to be the biggest in the series.
Signs Suggest New Picture Could Be Massive
Indiana Jones pictures have always been major blockbusters, with Indiana Jones and the Kingdom of the Crystal Skull being the highest earner to date with a box office take of $790 million. The fourth picture was the least favored by critics, but it was clearly buoyed by the success of past films and the iconic status of the franchise.
There are numerous factors in place that will help the new offering outdo its predecessor. The most obvious is that many viewers will want to go and see Ford in his last outing in the role that turned him into one of the biggest Hollywood stars in history. The other key aspect of the movie that should make it a hit is that it is nostalgic and pays homage to the earlier offerings in the franchise. With a production budget of $300 million, it’s one of the most expensive films ever made. Therefore, Walt Disney Pictures will be desperately hoping it achieves success at the box office.
Indiana Jones’s Influence to Be Found Throughout the Entertainment Industry
The Kingdom of the Crystal Skull was released in 2008, and it preempted the modern entertainment industry that blew up in the 2010s around streaming, mobile, and casino gaming. This meant that it was unable to take advantage of several modern marketing methods that today’s films have at their disposal. If it had been released with related games and spinoffs in other media, it could have raked in even more revenue at the box office.
With all today’s marketing tools at its disposal, The Dial of Destiny can be much bigger. There are already plenty of games out there that have been directly inspired by Indiana Jones. These include the likes of Tomb Raider and Uncharted on console, and Temple Run on mobile.
Perhaps the best way to market the new film in diverse regions around the world is to tap into the online casino industry. For instance, the sector is just starting to blow up in countries like Zambia, and some of the most popular Zambia online casino games include Indiana Jones-esque titles like Rich Wilde and the Book of Dead. If the production studio behind the new picture opted to release related games in these markets, it could draw more attention to the cinematic offering.
If The Dial of Destiny makes use of all the modern franchise opportunities at its disposal, it could easily become the highest earner in the series. Expectations are high for Ford’s final adventure as the legendary character.