What is Zimomo’s origin story?
If you’ve been swept up in the Labubu craze—those fluffy, mischievous elf dolls that have collectors queuing like it’s a Black Friday bonanza—you might have spotted Zimomo lurking in the shadows with his signature spiked tail and serious vibe. But who is this brooding leader of the Monster tribe, and what’s his origin story? Created by Hong Kong artist Kasing Lung as part of The Monsters franchise, Zimomo debuted as the protective, no-nonsense patriarch overseeing a playful clan of elf-like creatures, first hitting Pop Mart shelves amid a wave of viral blind-box mania.
From sketchpad to spotlight
Zimomo sprang from the vivid imagination of Kasing Lung, who drew inspiration from Nordic folklore and his own multicultural upbringing between Hong Kong and the Netherlands. Debuting in Lung’s 2015 children’s book series The Monsters, this spiked-tailed guardian was envisioned as the wise, protective leader of a whimsical elf tribe, blending mischief with a touch of menace in a world of playful chaos.
Unlike the bubbly Labubu, Zimomo embodies authority with his imposing stature and tail, acting as the patriarchal figure who keeps the monster clan in check. Lung crafted him as a fatherly overseer, drawing from myths of forest spirits and guardians, which resonated deeply when Pop Mart transformed the character into collectible figures, sparking a global frenzy.
Zimomo’s origin story gained traction through Pop Mart’s blind-box strategy, turning Lung’s literary creation into a merchandising powerhouse. Recent collaborations, like the Uniqlo UT line, highlight his enduring appeal, with fans adoring his stern yet endearing vibe amid the franchise’s billion-dollar revenue surge in 2025.
A leader’s lore unpacked
Zimomo’s origin story delves into Kasing Lung’s Nordic-inspired tales, where he’s portrayed as the steadfast chieftain of a monster tribe navigating enchanted forests. As the patriarchal figure, he wields his spiked tail not just for show, but to protect his kin from mythical perils, blending guardianship with a hint of wild ferocity that fans can’t get enough of.
In the books, Zimomo oversees a diverse clan including playful Labubu and her skeleton-esque beau Tycoco, ensuring harmony amid their mischievous antics. This dynamic has sparked fan theories on social platforms like X, where collectors debate his role as the ultimate dad figure, elevating him from page to plush icon in Pop Mart’s lineup.
Recent buzz, including the 2025 Angel in Clouds figure release, underscores Zimomo’s evolution from literary guardian to collectible star, with sales soaring as enthusiasts hunt rare variants. His story continues to captivate, proving that even stern monsters have a soft spot in pop culture.
Tribe ties and tails
Zimomo’s origin story ties back to Kasing Lung’s 2015 trilogy, where he’s the spiked-tailed chieftain guiding a tribe through Nordic-inspired escapades. As the ultimate protector, he corrals chaos from characters like Mokoko and Pato, his authoritative presence drawing from ancient guardian myths that echo in every Pop Mart release.
Fans on X buzz about Zimomo as the fatherly anchor, with posts highlighting his male leadership over female Labubus, sparking lore debates. This dynamic, confirmed by Lung, adds depth to the franchise, turning simple collectibles into narrative gems that blend ferocity with familial warmth.
Recent drops like the I Found You edition and Moynat collaboration showcase Zimomo’s ascent, with 2025 sales hitting new highs. His story evolves, captivating global collectors who see him as the brooding heart of The Monsters, proving timeless appeal in a whimsical world.
Clouds and collectible chaos
Zimomo’s origin story takes flight in Kasing Lung’s enchanted narratives, where he’s the vigilant chief safeguarding his tribe from shadowy threats in Nordic-tinged forests. As the sole male amid a gaggle of female Labubus, his stern demeanor masks a nurturing core, a dynamic that has collectors swooning over his protective prowess in Pop Mart’s latest drops.
Recent 2025 releases, like the ethereal Angel in Clouds figure pairing Zimomo with Labubu, amplify his lore, blending angelic motifs with his spiked-tail ferocity. Fans on X speculate wildly about his fatherly bonds, turning blind-box unboxings into lore-deep dives that echo the whimsy of vintage fairy tales meets modern merch mania.
With Pop Mart’s billion-dollar empire fueling Zimomo’s rise, his story evolves through collabs like the Uniqlo UT tees launched this September, featuring his brooding silhouette. This surge underscores how Lung’s creation, born from multicultural myths, now captivates a global audience craving that mix of menace and heart.
From myth to merch legend
As Zimomo’s origin story unfolds from Kasing Lung’s 2015 Nordic-inspired books to Pop Mart’s 2025 hits like the Moynat luxury collab and Uniqlo tees, this spiked-tailed chief remains the Monster tribe’s brooding backbone. Collectors worldwide chase his evolving lore, proving his guardian spirit endures in a frenzy of plush chaos and cultural crossovers.

