5 Ways to Promote Your Website on Facebook
Have you been lately thinking about promoting your website on different social media platforms including Facebook, but you have nearly no idea about what you should do to successfully do it? Then we’re about to give you some small tips so you can successfully promote your website on one of the most famous Social media platforms, namely Facebook.
The tips given here might seem pretty obvious, but they’re what you will need to properly promote your website as well as help you gain more customers. So if you’re game, then let’s get started.
Create a Facebook page
You must already have a personal Facebook profile, but when you’re trying to promote your website on Facebook, then you’ll need a Facebook business page because a Facebook Business page is loaded with features through which you can promote and gain more reach on Facebook. A Facebook Business page is free to create and also makes it far easy to connect with millions of users worldwide.
Create your Facebook page and then fill it with tasteful posts related to your products and your website. If you want to get more likes on your Facebook posts, then maintain a steady content schedule but don’t just post anything, keep it light and engaging.
If you post only relevant and engaging posts, then it wouldn’t take long before you attract a decent number of likes and potential customers.
Develop a contest
If you want to promote your website and to get more likes on Facebook posts or engagement, developing contests and giveaways are a great way to do so, as everyone loves free stuff. So in order to increase traffic on your website, you can create a contest landing page on your website. So whoever participates in the contest will visit your website and the interested audience will draw their attention to your website. You can also ask the participants to share the contest for a bonus entry, which will definitely help you create a buzz on your website and on Facebook.
But make sure you set goals before doing contests or giveaways, as well-planned contests will not just help you promote your website but it will also increase engagement, increase brand awareness, and increase your reach. And to attract the right audience make sure the prize should be relevant to your brand and audience, and to do so you should be well aware of your potential customers. And of course, it doesn’t have to be something pricey, the only thing that matters is if it’s relevant and exciting enough for your targeted customers.
Make sure to promote your contest and giveaway on different Facebook niche groups and other social media platforms.
Facebook groups
Facebook group is one of those awesome features which deserve more of your attention. Facebook groups are made up of communities who share similar interests, and hence it can be a great way to promote your website. And no matter whatever your niche is or what your brand is related to, you can definitely find a number of groups on Facebook. You’ll get access to your active targeted audience, where you can promote your website or a post to get more likes on Facebook posts in front of a wide audience.
You can also build your own group which is relevant to your brand. The best thing about them is even if you just started, Facebook groups will let you interact with an audience who are most probably interested in your niche and will visit your website. To make the best use of Facebook groups, engage with your audience and understand them on a personal level by showing them the human side of your brand and provide value to your audience.
Make sure you don’t start spamming as the group’s admin might kick you out if you want people to check your website and start with explaining and discussing what it is all about.
Facebook ads
So the most obvious and the easiest way to promote your website is through Facebook advertisement, as it will not just let you target your exact audience but it will also increase your brand awareness organically, And hence promote your website. Many brands choose Facebook ads as it helps them present their content in front of a huge audience, who are more likely interested in your website or brand.
But again just like developing a contest requires you to know about your audience, here too you’ll have to understand your audience and potential customers so that you can narrow down your audience. And it might seem complicated if it’s your first time running a Facebook ad but the good thing is that Facebook has a wide variety of options for advertisements that are beginner-friendly. Some of them are very easy to set up, you just need to be clear with your goal and budget. Plus, it doesn’t matter if you are a small, medium, or large establishment as some of the ad campaigns cost as low as $5.
Using third-party services.
Many of you might disagree with this method but buying third-party services can actually help you promote your website. You can buy Facebook likes which will engage with your content and visit your website. If you google about promotional services, you’ll find hundreds and thousands of websites that offer such services. But of course, we all know not every website is reliable, you’ll have to put effort and time to search for a trustworthy website. Read reviews from trusted forums and do complete research from your end.
The great thing about using a third-party service is that you won’t have to wait, if you buy Facebook followers it will take just a few days to have your order delivered. And those organic followers will help you promote your website. And if you are wondering if it’s safe or not, do know that it’s not against Facebook terms and conditions but there are some cons in using third-party services if they use bots or fake followers. Hence make sure you choose a website that offers only organic fans.
Author’s Note
You’ve finally reached the end of this article, and I hope by the time you’re reading this, you’ve gained a little more knowledge on how exactly you can promote your website through Facebook.
But of course, whatever you’ve read till this point isn’t all of it, there are many other ways to promote your website but these 5 ways are more than enough for now.
If you have any questions or suggestions, feel free to leave us a comment.