Tubi and Pepsi Host Buffalo Red Carpet Event for Bills Mafia Docuseries
On Tuesday October 20 guests arrived on the red carpet at Dipson Amherst Theater in Buffalo for a special event sponsored by Pepsi. The gathering celebrated Tubi’s new original docuseries Just One Before I Die which premieres the next day exclusively on the platform. The evening highlighted the upcoming five episode series focused on one of sports most devoted fanbases.
Former Bills player Andre Reed Buffalo rapper Benny the Butcher and directors Kevin Polowy and Addison Henderson attended the screening. Additional guests visible in event photos included Clayton Polowy Sirr Woods and Torpedo Dan.
Just One Before I Die is a Tubi Original five episode docuseries directed by Addison Henderson known for Givers of Death and former journalist Emmy nominee Kevin Polowy of Kid Gloves. The series features interviews with Buffalo and football icons including Chad Michael Murray Dion Dawkins Ryan Fitzpatrick Jim Kelly Andre Reed Adam Schefter Nick Wright and others. All episodes premiere for free exclusively on Tubi on Wednesday October 21.
Full of heart and humor the five part docuseries chronicles Bills Mafia the most passionate and wild fanbase in sports during their quest for an elusive championship. It covers legendary tailgates table smashing traditions lifelong rituals heartbreak hope and unwavering loyalty showing how the culture transformed the fanbase into a phenomenon.
We are absolutely thrilled to partner with Tubi and UNINTERRUPTED to give an inside look into unwavering devotion of Bills fans said directors Henderson and Polowy. We have spent nearly three years embedded with these joyfully crazy fans and it has been a true honor to take on the responsibility of depicting to the world why Bills Mafia is the best fanbase in sports. As City of Buffalo natives and die hard Bills fans ourselves now all we need is a Super Bowl win to die happy.
Bills Mafia has built a culture defined by unwavering loyalty community and generations of traditions said Samuel Harowitz SVP of Content Acquisitions and Partnerships at Tubi. At Tubi we believe the best sports stories are not just about what happens on the field but about the fans whose passion gives the game its meaning. JUST ONE BEFORE I DIE is a celebration of one of the most iconic fandoms in sports and as Tubi continues investing in Sports and Culture programming we are excited to tell stories that honor them and deepen the connection between our audiences and the sports they love.
UNINTERRUPTED is committed to delivering unrivaled intimate stories in the world of sports and we are excited to build on our partnership with Tubi for this series that highlights the real humanity of fandom said executive producer and Fulwell’s Jamal Henderson.
Just One Before I Die is created by Addison Henderson and Kevin Polowy alongside Clayton Polowy who also serve as executive producers under their AKC Film Productions banner. Additional executive producers include Fulwell Entertainment’s UNINTERRUPTED founded by LeBron James and Maverick Carter Five All in the Fifth Entertainment Mac Cappucino Marty Polowy Amy Polowy Kayme Crowell Jose Padin Andre Reed Chad Michael Murray Douglas Banker and Jamal Henderson. The deal was brokered by Mac Cappucino Fulwell’s Jamal Henderson and Tubi’s Ian Nelson.
The five episodes carry these titles and descriptions. Season 1 Episode 1 Birth of the Mafia runs 54 minutes and explains how Bills Mafia became known as the most passionate fanbase in professional sports. Season 1 Episode 2 Good Neighbors runs 63 minutes and shows how Bills Mafia also became the sports world’s most charitable fanbase. Season 1 Episode 3 Queen City runs 63 minutes and demonstrates how nothing unites people from different backgrounds more than sports. Season 1 Episode 4 Redemption Song runs 60 minutes and follows how each season offers Bills Mafia a new chance at redemption. Season 1 Episode 5 Joy and Pain runs 58 minutes and displays the true agony and ecstasy of sports fandom during high stakes playoff games in Jacksonville and Denver.
Tubi is a free streaming service that entertains over 110 million monthly active users and offers the world’s largest collection of Hollywood movies and TV shows thousands of creator led stories and hundreds of Tubi Originals. Headquartered in San Francisco and founded in 2014 Tubi is part of Tubi Media Group a division of Fox Corporation. UNINTERRUPTED founded by LeBron James and Maverick Carter is the award winning athlete storytelling brand from Fulwell Entertainment. It creates original series documentaries podcasts and live experiences that elevate athletes voices while celebrating the stories and legacies that shape sport with projects including Mind the Game Starting 5 Top Class and What’s My Name Muhammad Ali.
