Sacha Baron Cohen defends Ali G revival in ‘Time’ essay

Variety reports that Sacha Baron Cohen has explained his decision to resurrect the Ali G character after more than a decade.

In a cover essay for Time magazine, Baron Cohen writes, “The fact that Ali G is outdated and problematic is the very reason I resurrected him.”

The essay addresses backlash over the buffoon alter-ego, framing it as designed to expose prejudice.