Chronicle Media takes aim at content’s discovery problem

According to Variety, Chronicle Media takes aim at content's discovery problem.

Social platforms have made creating and sharing entertainment simpler than ever through vast amounts of available content, yet reaching suitable viewers presents a distinct difficulty.

To tackle the audience discovery issue, Chronicle Media is placing its confidence in artificial intelligence.

Assistance from the San Francisco startup allows studios, brands and creators to identify those individuals most inclined to interact with produced material.