The Art of On-Page SEO: Tips from One-Rank SEO Services
On-page SEO (Search Engine Optimization) is one of the superior services from One-Rank SEO services. Consists of content audit, title optimization, link building, maximizing keywords, and creating snippets. Apart from that, the SEO team’s strategy also includes structuring headed or numbered content to create SEO-friendly articles.
Overall, there are 11 parts of on-page SEO that One-Rank applies in every website optimization project. If you want to learn these eleven strategies, you should also use the tips from this team.
What are the tips? Come on, just look at the information about on-page SEO skills that are important for website owners and optimization tips.
Understanding On-Page SEO
On-page SEO is search engine optimization in article content. Clearly, everything on the content page must be SEO-friendly with this optimization method. Including the URL (Uniform Resource Locator) and the contents.
Apart from that, on-page SEO is also closely related to getting content to the top of the page.
6 Tips for Implementing on-page SEO from One-Rank SEO Services
Anyone can try to improve the performance of a website so that it appears in the top searches. However, the results really depend on the strategy.
For those of you who want to implement SEO independently, consider the following tips. Below, there are eight tips from One-Rank SEO Services to maximize the results of the SEO strategy you implement. Here are the details.
1. Optimize Title Tags
The title tag is a very crucial part. Because this section is like an advertisement. Which, can influence someone to do something or ignore it.
If you want the title to attract internet users to enter your site, optimize that section. To do this, use the ideal number of words and apply the magic word. Such as easy, best, good, etc.
Apart from that, title optimization can also be done by embedding keywords. Make sure it is different from the others, relevant to the content, and uses target specification words. For example, nice clothes for women, the specifics are in the word women.
2. Create the Best Meta Description
Meta descriptions in on-page SEO are the essence of the content. You can see this section at the bottom of the title on the search results page.
One-Rank SEO experts and others agree that this section does not directly affect search engine algorithms. However, this section is important to attract the attention of internet users.
If the meta description is not clear, anyone may not be interested in clicking on your website content. Even though its position is at the top.
For those of you who want a more interesting meta description, make sure the summary contains information about the content. For example, you create content with the title What is Meta Description? The meta-description section can use a brief definition of the term.
Additionally, One-Rank recommends that meta descriptions be no longer than one paragraph. Another tip, only use sentences with a maximum number of characters of 150 to 160.
Then, don’t forget the importance of keywords. Then, make sure to refresh that section periodically.
3. Use Header Tags in Content
Header tags are an on-page SEO practice so that content has structure. Functionally, this section can make it easier for search engines to index your content.
For information, the header tag consists of H1 to H6. In a piece of content itself, there should be no more than one H1. Meanwhile, there can be more than one H2, H3, H4, and so on.
However, what you need to remember is the position. For example, the H3 position must be in H2 and the H4 position must be in H3. Likewise with H5 and H6.
After knowing the best position for each type of header tag, you must understand its use. In H1, this section functions as the title. Then, H2 is like a subtitle or chapter in a book.
Meanwhile, you can use H3 and so on to create details from the previous tag. Both in numbering and item form.
4. Maximize Keywords and Avoid Cannibalization
Do you know what the keyword cannibal is? Simply put, this term refers to keywords with a large number of keywords on one website.
Usually, people implement keyword cannibalization strategies to increase their chances of getting on the search results page. In fact, this method is very incorrect.
Instead of using cannibal keywords, One-Rank SEO services suggest creating variations of them. So, even though the keywords basically refer to the same search results page, Google doesn’t consider it spam.
So that your website is free from keyword cannibalization, it is best to create mapping beforehand. You can do research, prepare a table of keywords, and choose which ones you should use or vice versa.
Apart from these methods, you also have to ensure that there is no keyword cannibalization on the website. If you find it, immediately take it away and take corrective action by restructuring, creating new pages, and editing content.
You can do this by using paid or free SEO tools in your browser.
5. Build Internal and External Links Within Content
Internal links aim to ensure visitors can find more information on one site. For example, previously internet visitors read information about backlinks. On the content page, you can embed internal links that lead to content about anchor text and link building.
Meanwhile, external links aim to direct visitors to other sites on your website. There are many ways to get these external links. Starting from building it yourself, asking other people directly by working together, to using paid tools.
However, it’s best to avoid wrong methods, such as asking for external links from problematic sites.
6. Conduct a Content Audit
Auditing is an important step in every project. Including search engine optimization.
To carry out this step, Professional SEO Services One-Rank usually uses special tools. The things you need to audit include site performance on mobile devices, number of visitors, and conversions. Others consist of the quality of backlinks, organic traffic metrics, and the length of time visitors are on your site.
Apart from the methods above, on-page SEO optimization also includes the use of images and the use of snippets. If you want to know more or need help with website SEO optimization, contact One-Rank. Come on, consult your website needs with One-Rank NJ SEO Company to get the best position on the search page.