How to become an online influencer with paid opportunities
Don’t you think it would be great if you get paid just for posting on social media? Why not become an online influencer then? Online influencer, also called social media influencer, is an individual who influences their followers’ buying decisions because of their knowledge, authority and relationship with the audience.
They get paid by brand sponsorships, affiliate marketing, and even getting free products by brands. There are lots of social media platforms where you can gain loyal followers to become a paid influencer. Also, if you have a YouTube channel and want to boost your subscribers organically, feel free to check TubeKarma.com an organic YouTube growth service. You will thank me later.
Steps on becoming a paid social media influencer
In order to become a paid social media influencer, you need to have a fan following who trusts and supports you. That trust, support and love can’t be magically gained overnight. Don’t you worry because we have done the research for you and curated a seven-step plan to help you become an industry influencer:
Choose your niche
You need to have a lot of patience to grow big as an influencer. Many successful influencers didn’t grow big in a few months. It took them years to be where they are now. And if you opt for any of the niches among fashion, travel, food, photography, beauty, etc., that best matches your interest and passion, you will never feel burdened to post.
You will thoroughly enjoy creating and posting content on these niches while quickly becoming a star will be your least concern. You are also going to have plenty of knowledge in the niche you’re passionate about so you’ll be able to convey the right information to your followers. This can help you gain the trust of your followers as well.
Create your social media accounts
Perhaps there are plenty of social media platforms to consider such as Instagram, Facebook, YouTube, Twitter, etc. And it would be better if you only focus on one or maybe two accounts to deliver your best to the audience. According to business insider, 79% of brands’ go-to platform for influencer campaign is Instagram, 46% Facebook and 36% YouTube. Hence, you are most likely to earn lots of dimes from Instagram and that’s mainly the hub of successful influencers.
Apart from this, you should also make your profile very appealing and engaging. You should write a short yet informative bio introducing yourself in a friendly manner with a lively profile photo, as you may already know – the first impression is the last. Therefore, let your profile speak for itself, and you can do your magic once you capture a following.
Create a posting schedule
If you want to become a successful influencer, you need to post regularly. Your followers will expect you to upload content on a daily basis as this is the foremost reason they followed you for. You will need to manage your time in an efficient way to remain well-organized.
You can even set aside time weekly to create videos, photos or even to write attention-grabbing content. As your platform grows big, you can either hire a virtual assistant or you can take advantage of the online planning software available to help you remain scheduled.
Understand your audience
Do you tend to engage more in posts that are relevant to you? I’m pretty sure you answered “yes”. That’s why it’s very important that your content is tailored according to your audience’s preference. For this, you first need to understand your audience. Nowadays, almost every social media platform features built-in analytics so you can get deep insights regarding your current audience.
Through these analytics, you will be able to observe your current followers’ gender, location, age, interests and time of the day they are most active. This allows you to curate and tailor your content according to your followers and build strong connections with them. You will be able to attract the right brands and companies and ultimately create pitches.
Be open to collaborations
Collaborations and affiliate partnerships are great ways to earn you lots of money. You can find plenty of online influencer platforms where influencers and brands interact with each other. You can find brands that are looking for collaboration that best suits your niche.
Affiliate partnership, too, can be an exceptional opportunity for you as your social media influence grows. Anytime your audience purchases a product by the link given by you, you will also earn a commission. You can make a list of your most favorite brands that you would like to work with, and then you’ll have to apply for affiliate partnerships.
You need to look out for the terms and conditions that you fulfill and the ones that you don’t. Don’t be disappointed if you don’t meet a few criteria now, as you will meet them as your following grows.
Promote your social media accounts
Marketing your social media accounts is essential if you want your account to flourish. There are two ways to promote your social media accounts: the paid way and the free way. Who doesn’t like free stuff? Let’s first look into the free way. You can promote your page by cross-posting content on your multiple social media accounts. Let’s say you can let your Facebook followers know about your Instagram page and vice versa.
Another way costs a few dollars, but you gotta make sacrifices to achieve something. If you have ever seen those posts that say “sponsored” while you scroll through your feed that can help you to gain some new followers.
Interact with your followers
Interacting with your followers not only shows your followers that you genuinely care about them but it is also a great way to grow your following and pitching brands. Whether it’s replying to the comments and DMs or just liking their comments, these actions will make your followers loyal to you and they will be even more interested in buying the products you recommend.